COVID-19 has disrupted how we interact and engage with our prospects and customers. Our road warriors are no longer able to attend events, schedule office visits, and doing what they do best, building in-person relationships. Many of our outside salespeople are wondering how they will do their job in the weeks and months ahead. Many are defaulting to things like market research, lead qualification, and administrative tasks, but Mark shares why you can proceed…but with caution and provides strategies on how to:
- Leverage your network to reignite relationships
- Write emails and make phone calls with empathy
and authenticity - Seek opportunities to help and strengthen client
relationships - Be assertive and adapt to what people need vs can act on
- Ask meaningful questions to avoid solving the wrong problem
