* Online Marketing In A Nutshell (Clark U/ SBDC)

These are the seminars being offered by the MSBDC at Clark University – Spring 2015
ŸAll seminars will be held in the Grace Conference Room in the Higgins University Center, Clark
  University
ŸRegistration is 8:45, Program starts at 9AM and ends at Noon
ŸCost is $39 per person per seminar, $30 for each additional person (from one company) or each
  additional seminar
ŸRegistration and pre payment is essential to guarantee a seat.
ŸChecks should be made out to: Clark University and mailed to Clark University SBDC, Penny Tiernan, 950 Main Street, Worcester, MA 01610-1477
ŸPhone: 508-793-7615 or email sbdc@clarku.edu for more information.
ŸVisit our web site at: http://www.clarku.edu/offices/sbdc
 
 
Thursday, March 26, 2015
Online Marketing In A Nutshell
 
With the current rapid changes in online marketing many small businesses are overwhelmed with the complexities of implementing and managing an online marketing and brand presence. But it does not have to be, when a fair amount of planning is done upfront. A solid online marketing strategy with a tactical implementation plan, including social media marketing, search engine optimization, email marketing and digital advertising, will help you to create a strong brand and measurable marketing results.
            Through this seminar you will learn how to put together an integrated online marketing plan that, when executed, will promote your brand and drive business leads.
 
.Speakers: Louise Rijk, Business Management Consultant, Mary Kay/The Cosmetic Post, Wayland, MA
                  Joop Rijk, Marketing Consultant, LR Consulting, Wayland, MA
Sponsored by: Commerce Bank, The Harbor Law Group, Middlesex Savings Bank and
 Resource Management Inc. (RMI)