* Online Lead Generation (Clark University)

These are the seminars being offered by the MSBDC at Clark University – Spring 2012
ŸAll seminars will be held in the Grace Conference Room in the Higgins University Center, Clark
  University
ŸRegistration is 8:45, Program starts at 9AM and ends at Noon
ŸCost is $39 per person per seminar, $30 for each additional person (from one company) or each
  additional seminar
ŸRegistration and pre payment is essential to guarantee a seat.
ŸChecks should be made out to: Clark University and mailed to Clark University SBDC, Penny Tiernan, 950 Main Street, Worcester, MA 01610-1477
ŸPhone: 508-793-7615 or email sbdc@clarku.edufor more information.
ŸVisit our web site at: http://www.clarku.edu/offices/sbdc
 
 
Thursday, April 26, 2012
Online Lead Generation (Using Desktop & Mobile Search, Social Media & Online Advertising)
 
This seminar will explore the potential of online marketing to generate business leads and how it relates to desktop and mobile search, social media and online advertising. No generalities or overview theories, just the details. And we will answer the question that everyone wants hear “How do I get more leads from the Internet?
This seminar include the following sessions:  
•  Desktop and Mobile Search Marketing
•  Social Media Marketing
•  Online Search and Display Advertising for Web and Social Networks
           
 
Speaker: Louise Rijk, Sales Executive – Thoughtwire Media LLC, Westborough, MA
Sponsored by: Southbridge Savings Bank, Shepherd & Goldstein andUnited Bank