Local Mobile Marketing with Location Based Check-in Services
After years of hype and promises, mobile marketing has now finally reached its tipping point as one of the critical components in online marketing with the emergence of mobile, social media, location-based check-in services and search. Is checking in on Foursquare, SCVNGR or MyTown search? Yes, it is. That's because by checking in, people are looking for deals, advise, tips and information.
This presentation will explore the potential of location-based check-in services, how it relates to mobile, social and search, and the opportunities for businesses and online marketing. Location, mobile and social media are increasingly synonymous. Find out how to connect and keep the conversation going with your customers and prospects while they're on the move and how you can use these emerging channels to win.
The speaker will be Louise Rijk, founder and VP of Sales and Marketing at Advanced Media Productions, Inc. in Natick.
Date: Thursday, April 28, 2011
Time: Registration 8:45 am; Program 9:00 a.m. - Noon
Location: Higgins University Center at Clark University, Grace Conf. Room, Worcester (directions)
Cost: $39 - prepayment required to reserve a space
Contact: MSBDC Central Regional Office at 508-793-7615 or via email at sbdc@clarku.edu
Cosponsored by Shepherd & Goldstein, TD Bank and United Bank
Thursday Apr 28, 2011
8:45 AM - 12:00 PM EDT