Fidelity Bank Breakfast Series - 11/15/2011

Tuesday, November 15, 2011
7:30-9am
Devens Common Center (31 Andrews Parkway, Devens)
$20 Members advance ~ $30 Non-Members & @ the door
 
Strategic Review & Goal Setting
It has been another difficult year, but your business has survived.  Some of you may have even prospered in the difficult economy.  The end of the year is the time to review what happened.  What went well, and not so well…   Then it is time to set some goals for the coming year.  This presentation will explain the process of how a business owner can conduct a strategic review of the organization and then will describe the process for setting goals for the coming year.  The primary topics will include:
• The strategic assessment process
• Financial performance
• Trend analysis
• SWOT analysis (Strengths, Weaknesses, Opportunities, Threats)
• The goal setting process
• Benchmarks
• Alternative scenarios
 
This session will benefit businesses that are relatively new and also more established companies that need to take a fresh look at where they have been and where they should be trying to go in this uncertain economy.
 
About Our Speaker
Michael Holbrook is a Senior Business Advisor for the Small Business Development Center located at Clark University in Worcester, Ma as well as on the adjunct MBA faculty at both Clark University and Anna Maria College. He has over 25 years of experience working with small business clients.  He provides assistance to start-up, existing, and financially troubled businesses.  He helps clients to develop their business plans, loan proposals, marketing plans, as well as strategic planning and acquisition analysis.