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DTSTART;VALUE=DATE:20150430
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SUMMARY:* The New Rules of Sales & Marketing (Clark U/SBDC)
DESCRIPTION:These are the seminars being offered by the MSBDC at Clark University   Spring 2015\n\n All seminars will be held in the Grace Conference Room in the Higgins University Center\, Clark\n\n  University\n\n Registration is 8:45\, Program starts at 9AM and ends at Noon\n\n Cost is $39 per person per seminar\, $30 for each additional person (from one company) or each\n\n  additional seminar \n\n Registration and pre payment is essential to guarantee a seat. \n\n Checks should be made out to: Clark University and mailed to Clark University SBDC\, Penny Tiernan\, 950 Main Street\, Worcester\, MA 01610-1477\n\n Phone: 508-793-7615 or email sbdc@clarku.edu for more information.\n\n Visit our web site at: http://www.clarku.edu/offices/sbdc\n\n \n\n \n\n \n\nThursday\, April 30\, 2015\n\nThe New Rules of Sales & Marketing\n\n \n\nToday\, 60% of the buying process is complete before the customer makes contact with the vendor. The Internet's vast communication network has changed almost everything related to business\, including turning sales and marketing on its head. Prospective customers have no time for face-to-face sales calls\, nor do they want to be "sold to" any more. Instead\, they are taking advantage of the plethora of information available online to work their way through the buying process...on their own.\n\n            You need a solid sales and marketing plan that focuses on delivering value and content to customers to facilitate the sales process and to differentiate yourself from the rest of the pack. Without this\, you'll be forced to compete on price alone. \n\nIn this workshop\, we'll use a series of activities to develop an action-oriented sales and marketing plan.\n\n \n\nSpeaker: Shari Worthington\, President\, Telesian Technology\, Worcester\, MA\; \n\nSponsored by: Fidelity Bank\, The Feingold Companies\, Southbridge Savings Bank\, and  United Bank
X-ALT-DESC;FMTTYPE=text/html:<strong><u>These are the seminars being offered by the MSBDC at Clark University &ndash\; Spring 2015</u></strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>All seminars will be held in the Grace Conference Room in the Higgins University Center\, Clark</strong><br />\n<strong>&nbsp\;&nbsp\;University</strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>Registration is 8:45\, Program starts at 9AM and ends at Noon</strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>Cost is $39 per person per seminar\, $30 for each additional person (from one company) or each</strong><br />\n<strong>&nbsp\; additional seminar </strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>Registration and pre payment is essential to guarantee a seat. </strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>Checks should be made out to: Clark University and mailed to Clark University SBDC\, Penny Tiernan\, 950 Main Street\, Worcester\, MA 01610-1477</strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>Phone: 508-793-7615 or email <a href="mailto:sbdc@clarku.edu"><span style="font-weight:normal\;text-decoration:none\;text-underline:none\;">sbdc@clarku.edu</span></a> for more information.</strong><br />\n<strong><span style="font-family:wingdings\;">&#159\;</span>Visit our web site at: http://www.clarku.edu/offices/sbdc</strong><br />\n&nbsp\;<br />\n&nbsp\;<br />\n&nbsp\;<br />\n<strong><u>Thursday\, April 30\, 2015</u></strong><br />\n<strong>The New Rules of Sales &amp\; Marketing</strong><br />\n&nbsp\;<br />\nToday\, 60% of the buying process is complete before the customer makes contact with the vendor. The Internet&rsquo\;s vast communication network has changed almost everything related to business\, including turning sales and marketing on its head. Prospective customers have no time for face-to-face sales calls\, nor do they want to be &ldquo\;sold to&rdquo\; any more. Instead\, they are taking advantage of the plethora of information available online to work their way through the buying process...on their own.<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; You need a solid sales and marketing plan that focuses on delivering value and content to customers to facilitate the sales process and to differentiate yourself from the rest of the pack. Without this\, you&rsquo\;ll be forced to compete on price alone.&nbsp\;<br />\nIn this workshop\, we&rsquo\;ll use a series of activities to develop an action-oriented sales and marketing plan.<br />\n&nbsp\;<br />\n<strong><em><span style="color:black\;">Speaker:</span></em></strong><span style="color:black\;"> <strong>Shari Worthington\, </strong>President\, Telesian Technology\, Worcester\, MA\; </span><br />\n<strong><em><span style="font-family:tms rmn\,serif\;">Sponsored by:</span></em></strong><span style="font-family:tms rmn\,serif\;"> <strong>Fidelity Bank\, The Feingold Companies\, Southbridge Savings Bank\, </strong>and<strong>&nbsp\; United Bank&nbsp\;</strong></span><br />\n<br />\n&nbsp\;
LOCATION:
UID:e.518.20034
SEQUENCE:3
DTSTAMP:20260424T040053Z
URL:http://nashoba.preview.gochambermaster.com/events/details/the-new-rules-of-sales-marketing-clark-u-sbdc-04-30-2015-20034
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