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BEGIN:VEVENT
DTSTART;VALUE=DATE:20131031
DTEND;VALUE=DATE:20131101
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SUMMARY:* Build a Solid Marketing Foundation
DESCRIPTION:BUILD A SOLID\n\n	MARKETING FOUNDATION\n                Marketing has experienced a real change in the last few years\, therefore\, you will want to be up to speed with the latest concepts in order to be competitive. \n\n \n\n                Learning the basics will help you build the marketing foundation for your business that incorporates today's important innovations and methods.  Quite simply\, a solid marketing strategy mixed with some good old fashioned know-how creates the environment for a powerful sales opportunity to reach potential clients. Without that your product or service may never be noticed  and potential sales could be lost to the competition.\n\n \n\n                Discover how to market your business traditionally and in today's web-savvy world during this informative\, interactive workshop and leave with the basics to design your very own Marketing Plan.\n\n \n\nSome of the key steps will include:\n\n                   Defining core goals\n\n                   Identifying primary target markets\n\n                   Establishing the key message\n\n                   Creating the brand for your company\n\n                   Developing vital strategies and tactics\n\n                   Designing all the marketing tools\n\n                   Determining how to use these techniques to gain awareness\n\n                The speaker for this program\, Fern Nissim\, CMD (Certified by the International Assoc. of Shopping Centers) brings her 20+ years of experience in the strategic marketing field.  She is a well- known speaker on a variety of marketing topics.\n\n \n\nSPEAKER:\n\nFERN NISSIM\, Principal\, Round Pond Group\, LLC\, Shrewsbury\, MA\n\n \n\nTIME:  8:45 a.m. - 12:00 noon\n\nPLACE:  Clark University\, Grace Conference Room\, Higgins University Center\n\n \n\nSponsored by Commerce Bank and Southbridge Savings Bank\n\n \n\nThursday\, October 31\, 2013
X-ALT-DESC;FMTTYPE=text/html:<div style="border:none\;border-bottom:solid #4F81BD 1.0pt\;padding:0in 0in 4.0pt 0in\;">\n	<strong><span style="font-size:24.0pt\;">BUILD</span></strong>&#8200\;<strong><span style="font-size:24.0pt\;">A</span></strong>&#8200\;<strong><span style="font-size:24.0pt\;">SOLID</span></strong><br />\n	<strong><span style="font-size:24.0pt\;">MARKETING</span></strong>&#8200\;<strong><span style="font-size:24.0pt\;">FOUNDATION</span></strong></div>\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Marketing has experienced a real change in the last few years\, therefore\, you will want to be up to speed with the latest concepts in order to be competitive.&nbsp\;<br />\n&nbsp\;<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Learning the basics will help you build the marketing foundation for your business that incorporates today&rsquo\;s important innovations and methods.&nbsp\; Quite simply\, a solid marketing strategy mixed with some good old fashioned know-how creates the environment for a powerful sales opportunity to reach potential clients. Without that your product or service may never be noticed&hellip\; and potential sales could be lost to the competition.<br />\n&nbsp\;<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; Discover how to market your business traditionally and in today&rsquo\;s web-savvy world during this informative\, interactive workshop and leave with the basics to design your very own Marketing Plan.<br />\n&nbsp\;<br />\nSome of the key steps will include:<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Defining core goals<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Identifying primary target markets<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Establishing the key message<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Creating the brand for your company<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Developing vital strategies and tactics<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Designing all the marketing tools<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; &bull\;&nbsp\; Determining how to use these techniques to gain awareness<br />\n&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\;&nbsp\; The speaker for this program\, Fern Nissim\, CMD (Certified by the International Assoc. of Shopping Centers) brings her 20+ years of experience in the strategic marketing field. &nbsp\;She is a well- known speaker on a variety of marketing topics.<br />\n&nbsp\;<br />\n<strong><span style="font-size:14.0pt\;">SPEAKER:</span></strong><br />\nFERN NISSIM\, Principal\, Round Pond Group\, LLC\, Shrewsbury\, MA<br />\n&nbsp\;<br />\n<strong>TIME:</strong>&nbsp\; 8:45 a.m. - 12:00 noon<br />\n<strong>PLACE:</strong>&nbsp\; Clark University\, Grace Conference Room\, Higgins University Center<br />\n&nbsp\;<br />\nSponsored by Commerce Bank and Southbridge Savings Bank<br />\n&nbsp\;<br />\n<strong><span style="font-family:cambria\,serif\;"><span style="font-size:24.0pt\;">Thursday\, October 31\, 2013</span></span></strong><br />\n
LOCATION:
UID:e.518.15166
SEQUENCE:3
DTSTAMP:20260426T064250Z
URL:http://nashoba.preview.gochambermaster.com/events/details/build-a-solid-marketing-foundation-10-31-2013-15166
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